- Be clear and honest. Clarity builds trust and makes donors feel more comfortable donating to you.
- Be specific about the need. Explain why the donations are needed and what they will be used for.
- Explain the impact donations make to help donors understand why their donation matters.
- Show emotions but refrain from using language that is too dramatic or inauthentic.
- Share your post with your family, friends and community. People closest to you are more likely to give donations.